What Your Mortgage Advertising Has Got To Do To Stay Compliant.
February 3rd, 2013 by Wade Schlosser on Financial Lead Generation 
2 Comments
The FTC is not an organization to mess with. That’s why if you want run effective mortgage advertising campaigns you need to stay aware of what’s legal and what’s not when it comes to advertising mortgage products.
The fact of the matter is regulatory bodies feel the need to protect the consumer in any and all ways possible.
Which is why the FTC has cracked down hard on what they “interpret,” to be misleading or predatory advertisements.
Discover Why You Need To Focus On Affiliate Marketing Management.
January 22nd, 2013 by Wade Schlosser on Affiliate Programs 0 Comments
Why Affiliate Marketing Management?
It’s simple.
Affiliate marketing is a pay for performance lead generation process. This means that instead of shelling out money on questionable marketing and advertising methods; affiliates drive leads/customers to your business and get paid based on their performance. Read More
Do You Know These 10 Ways To Improve Your Online Marketing Today.
January 11th, 2013 by Wade Schlosser on Online Lead Generation, Online Marketing 0 Comments
It’s safe to say that lead generation is one of the most important parts of your online marketing strategy.
I know you’ve read that before, but we’re running into a disturbing, and all too common misconception here at Forward Leap Marketing…just about everyday. It’s like a weird case of deja-vu with some of our new clients. Every time we’ve built a series of landing pages for clients; some just don’t get that landing page are one of the most important aspects of your online marketing efforts. They keep allowing their emotions to take over instead of attempting to make decisions that are better based in science. They want their sites to look like the competitors, complete with all the useless bells and whistles. As marketers…we know WHY this keeps happening, but we stand firm knowing that by putting tools in place to measure past and present data, you can’t rely on aesthetics and what “you think will work.”
You have to rely on results.
It’s sad that their are so many marketers out there who propose launching only one landing page…who don’t rely on A/B testing…who won’t take the time to test all of the elements that increase conversion.
[Interview] Affiliate Marketing Software DirectTrack Believes They’ve Changed The Game
January 9th, 2013 by Wade Schlosser on Affiliate Programs 0 Comments
Let’s be honest…What is the “REAL” difference between all of these affiliate marketing softwares? Jeff Stevens from Direct track answers 3 quick questions with Forward Leap Marketing about how their Newly Launched – DirectTrack X platform helps lead generation advertisers and publishers maximize their online marketing efforts.
65 Resoures To Turn Your Mortgage Leads Into Money.
January 8th, 2013 by Wade Schlosser on Financial Lead Generation, Online Lead Generation 7 Comments
Here at Forward Leap Marketing, we’ve got a wealth of experience in helping companies increase their lead flow and add to their bottom line.
It’s no secret, to have a healthy thriving business you need revenue. To increase your stream of revenue, you need leads to close. The Internet has quickly become a great market to develop mortgage leads in.
However, depending on the Internet, to generate leads can produce a dizzying amount of “must dos.” From figuring out how to generate leads, tracking them, nurturing them and converting them, the task of using the Internet to build a business is not for the faint of heart.
Fortunately for you, what I’ve done is compiled 65 resources that will help your mortgage businesses online efforts thrive.
Want More Education Leads? Discover THIS Proven Process To Getting Them.
December 30th, 2012 by Wade Schlosser on Education Marketing, Online Lead Generation 0 Comments
If you were to sit down for a moment and complete an inventory of what’s important to you and your business, high quality education leads would probably be at the top of your list.
As The Harvard Extension School notes, “There has ever been a more interesting time to study the higher education market.”
The truth is that the combination of new programs…the advent of new ways of distributing educational content…and the demand for accountability and transparency from institutions, has created a dramatically changed landscape for institutions of higher education.
If you’re looking for answers to tough questions about where your marketing dollars are best spent in 2013, you must read this article.
5 Things To Consider When Looking For A Lead Generation Agency
December 23rd, 2012 by Wade Schlosser on Online Lead Generation, Online Marketing 0 Comments
The numbers are in.
Investing in Internet marketing is one of the best ways to find quality leads and generate great revenue.
I’m sure it might feel like you’re being beaten over the head with the mantra… that the Internet is the future of commerce.
Well that club needs to keep beating.
Here’s why. Content marketing is hot right now. 80% of b2b and high-value consumer purchasing decisions being researched well before being made.
Starting or Reviving Your Binary Options Affiliate Program?
December 20th, 2012 by Wade Schlosser on Financial Lead Generation 0 Comments
You already know that binary options are growing in popularity. You’ve no doubt seen the emergence of new companies that have great platform along with great incentive plans. If you’re hungry for new traders, want to stay ahead of the competition, and want an increase in cash flow… setting up a binary options affiliate program is one of the most intelligent moves you can make to bolster your income.
Here’s why.
Binary options trading is one of the fastest growing areas in the financial sector today. Read More
Popular Student Loan Consolidation Affiliate Program Launches with Forward Leap Marketing
December 18th, 2012 by Wade Schlosser on Affiliate Programs, Financial Lead Generation 0 Comments
Hey everyone! Great news, we’ve just launched a a very high converting student loan consolidation affiliate program. The landing pages have been tested and we are generating a significant amount of leads for student loan consolidation companies.
Is The Time To Go After Reverse Mortgage Leads Now?
December 16th, 2012 by Wade Schlosser on Financial Lead Generation 1 Comment
I’m sure you’ve noticed the trend. Reverse mortgages are more popular than they were a few years ago. They certainly aren’t the most popular of mortgage leads, but reverse mortgage leads are growing steadily, and here’s why. Read More